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Customer Experience
How the CXPA Created a Collaborative CX Community with Diane Magers
18 min read
Social Media
Is Influencer Marketing Worth It for Your Brand?
5 min read
Employee Experience
Customer-Centric is Great for CX, but Employee-Centric is Even Better
4 min read
Customer Effort Score
Why Reducing Effort Is The Secret to Retention with Matt Dixon
25 min read
Employee Experience
How Bad Employee Experience Sabotaged this Product Launch
4 min read
Social Media
Leading the World's Best Marketing Research Program -- with Marcus Cunha
16 min read
Social Media
Creating Word of Mouth Advertising with Talk Triggers -- with Jay Baer
26 min read
Market Research
When Customer Surveys go Wrong: The Worst-Practices
6 min read
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